Consumer Bank
When this national bank announced their brand refresh in 2019, the design of their logo and built spaces were updated to embrace the changing banking environment, in addition to the brands positioning. Pure + Freeform worked with the design team to provide a premium walnut finish that captured the value and image needed for the architectural update. Understanding that each retail location would have its unique issues, the material was stocked in order to offer on demand fabrication and sheet delivery, ensuring construction schedules would be met.
Consumer Bank
Fridley, MN / Midlothian, TX
Photographer: Steve Czech / Austin Raymond