[vc_row][vc_column][vc_column_text]One of the true limitations of metal paints and coatings is the inability to truly capture the romantic and dynamic movement of light off metal. But a new surfacing technology is allowing design to embrace the innate glamour of metal’s natural variations. Our new Crystal Basecoat adds a colorfast translucent...
[vc_row][vc_column][vc_column_text]Industrial yet refined, versatile yet significant, it's easy to understand why blackened steel is currently in high demand for commercial and residential applications. Natural blackened steel carries a multitude of shades, textures, and patinas that allow the material to be site-specific and interesting. However, the process to create true...
[vc_row][vc_column][vc_column_text]Aluminum is a sustainable solution for cladding that has a minimal environmental impact. Our decorative printed metal is an eco-friendly product for its minimalist manufacturing process. With a variety of LEED credits available, listed below, Pure + FreeForm materials offer the ability to create bespoke...
[vc_row][vc_column width="2/3"][vc_empty_space height="16px"][vc_column_text]While most of our daily lives has felt like it has slowed down over the past few months, things have been ramping up at Pure + FreeForm! Over the past few months, we were able to have 3 additional ASTM certified tests completed on...
[vc_row][vc_column][vc_column_text]Light plays a vital role in the way we experience architecture, bridging the gap between perception and the spaces we inhabit. Illumination defines color, texture, and depth, enhancing our comprehension of context, place, and space. Consequently, the manipulation of texture, luminosity, and surface characteristics of metal provides designers with...
[vc_row][vc_column][vc_column_text]Metal panels include 2 major parts, the substrate and the finish. While the finish color itself might be the seemingly most important feature of the panel, it actually is not. Nearly any hue, pattern, gloss, or texture can be achieved with certain metals and specific...
[vc_row][vc_column width="2/3"][vc_single_image image="9549" img_size="full" alignment="center"][/vc_column][vc_column width="1/3"][vc_empty_space][vc_column_text]There is a dichotomy within architectural design that conventionally sees natural materials - wood, patinated metals, and even paint - as good and possessing inherent beauty, whereas synthetic materials do not. The reason designers often regard the faux negatively is largely...
[vc_row][vc_column][vc_column_text]Building fires have marked some of the most tragic events in world history. From the long-ago street fires in Chicago to a more recent example at Grenfell Tower in London, fire continues to shape the ways we build and thus, the ways we design. And...
[vc_row][vc_column][vc_column_text]The right materials can be hard to find, and even harder to specify. Why? Generally, there is little correlation between beauty and performance. Attractive materials can be expensive to source and install or are wholly unsustainable from their inception to the end of the product life...
[vc_row][vc_column][vc_empty_space][vc_column_text]Color is a universal, visual language. Studies have shown people across the world, in varied cultures, genders, and ages, have shared ideas about color connotations and the moods associated with different colors. Red can be perceived as fiery and passionate, while green is often considered...
