VF Corporation Headquarters

VF Corporation, once formerly known as Vanity Fair, has a new 10-story office building in Denver that celebrates the company’s 120-year history, as well as the brands that continue to make it successful today. With household names such as The North Face and Jansport in the VF Corporation portfolio, the design team drew upon the outdoors for inspiration for the interior design, which each floor customized for the brands’ ethos. The floors feature breakout and lounge spaces for employees to relax and connect, with custom furnished banquettes defining the walls. Pure + FreeForm supplied a custom aged-rust aluminum veneer to clad the planter boxes and additional seating in one of the lounges. The material’s natural rust color aligns with the natural cues in the design, while offering an easily cleaned and maintained cladding solution.